Augmenting Customer Retention Through Big Data Analytics

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Hardback
6. December 2024
1.644,95 kr.

Bag om Augmenting Customer Retention Through Big Data Analytics

Details topics related to big data customer analytics and its application for customer retention. Covers topics on the use of big data in businesses that include personalization and customization of products and services, segmentation, digital marketing, customer relationship management, loyalty programs, and customer loyalty and retention.

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Sprog:
Engelsk

ISBN:
9781774917213

Forlag:
Apple Academic Press Inc.

Indbinding:
Hardback

Sideantal:
377

Udgivet:
6. December 2024

Størrelse:
156x234x0 mm.

Leveringstid: Kan forudbestilles.
Udgivelsesdato: 6. December 2024

Bogen kan først forudbestilles 2 måneder før udgivelsesdatoen

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1.640,95 kr.

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Beskrivelse af Augmenting Customer Retention Through Big Data Analytics

Details topics related to big data customer analytics and its application for customer retention. Covers topics on the use of big data in businesses that include personalization and customization of products and services, segmentation, digital marketing, customer relationship management, loyalty programs, and customer loyalty and retention.

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