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Advertising and Consumer Culture in China

af Hongmei Li

indgår i China Today serien

Advertising and Consumer Culture in China af Hongmei Li
Bag om Advertising and Consumer Culture in China

This book provides a comprehensive analysis of Chinese advertising as an industry, a discourse and profession in China s search for modernity and cultural globalization.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780745671161
  • Indbinding:
  • Hardback
  • Sideantal:
  • 280
  • Udgivet:
  • 24. juni 2016
  • Størrelse:
  • 155x218x28 mm.
  • Vægt:
  • 522 g.
Leveringstid: Ukendt - mangler pt.

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This book provides a comprehensive analysis of Chinese advertising as an industry, a discourse and profession in China s search for modernity and cultural globalization.

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