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Money in Sports

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Money in Sports examines how money has become tied to sports in a variety of ways, and what implications this has for both athletes and fans. Have there always been professional athletes who earn huge salaries? What is the role of advertising in sports? Exciting and varied case studies are used throughout this book to illustrate issues and concepts.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781484683170
  • Indbinding:
  • Paperback
  • Sideantal:
  • 64
  • Udgivet:
  • 17. Juni 2022
  • Størrelse:
  • 162x3x235 mm.
  • Vægt:
  • 9 g.
  • Ukendt - mangler pt..

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Beskrivelse af Money in Sports

Money in Sports examines how money has become tied to sports in a variety of ways, and what implications this has for both athletes and fans. Have there always been professional athletes who earn huge salaries? What is the role of advertising in sports? Exciting and varied case studies are used throughout this book to illustrate issues and concepts.

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