Bøger udgivet af McGraw-Hill

The fifth edition of Psychology: The Science of Mind and Behaviour continues to build on its strong biopsychosocial approach and balancing of classical and contemporary theory. The celebrated pedagogical design has been reinforced with additional pedagogical features and real world issues to offer an exciting and engaging introduction to the study of psychology.The fifth edition has been fully updated to reflect new developments in the field and the scientific approach brings together international research and practical application to encourage critical thinking about psychology and its impact on our societies and daily lives. Key features:.Brand New! The Bigger Picture takes a step back and reflects on how a subject can be interpreted from different angles. Replacing the Levels of Analysis feature, the Bigger Picture explores not only the biological, psychological and environmental levels, but also cultural and developmental aspects as well. .Brand New! Learning Goals and Review Questions encourage students to consider the core learnings of each chapter and critically assess their real world implications. .New and Updated! Psychology at Work interviews from Psychologists in the field are now included in every chapter. They provide a glimpse into their day-to-day work and the career path they have taken since completing a psychology degree. .Research Close Ups reflect new research and literature as well as updated critical thinking questions to encourage analysis and evaluation of the findings. .Current issues and hot topics such as, Covid-19, fake news, workplace psychology, social media, prosociality and critical perspectives of positive psychology prompt debates on the questions facing psychologists today.Nigel Holt is Head of Department of Psychology at Aberystwyth University, WalesAndy Bremner is Professor of Developmental Psychology and Head of Education at the University of Birmingham, UKMichael Vliek is an affiliate of the University of Amsterdam, The Netherlands and lectures at the University of Leiden, GermanyEd Sutherland is an Associate Professor in Psychology and Director of Learning and Teaching at the University of Leeds, UKMichael W. Passer is an Associate Teaching Professor at the University of Washington, USARonald E. Smith is Professor Emeritus of Psychology at the University of Washington, USA

Microeconomics and Behaviour, third edition, is an accessible yet intellectually challenging and engaging textbook for students.It develops core analytical and technical tools and embeds them in a collection of real-world examples and applications to illuminatethe power and versatility of the economic way of thinking.With this approach, students develop economic intuition and are stimulated to think more deeply about the technical tools they learn,and to find more interesting ways to apply them. This enables students to not just understand microeconomics, but to think likeeconomists themselves, and to develop a lasting interest in the discipline.Key Features. Fully updated chapters, including new and expanded material on international labour markets, the gig economy,behavioural game theory and nudge theory.. Extensive pedagogical features such as examples, key terms and definitions, in-chapter exercises, chapter summaries,and review questions and problems.. Economic Naturalist examples that show how economic principles can be used to explain experiences and observationsof everyday life. New examples include: "Why do firms benefit from the gig economy?", "Why is self-checkout becomingthe norm in shops?", and "Why do online retailers have flagship stores?".Connect® ResourcesAvailable with McGraw-Hill Education's Connect®, the well-established online learning platform, which helps faculty andinstitutions improve student outcomes and course delivery efficiency. In addition to maths tutorials and SmartBook, the awardwinningadaptive reading experience, the new Connect® features for this edition include:. Economic Application Based Activities that provide students with valuable practice, using problem solving skills to applytheir knowledge to realistic scenarios. Students progress from understanding basic concepts to using their knowledge toanalyse complex scenarios and solve problems.. Economic Naturalist graphing questions which have been newly developed to complement this key pedagogical featurefrom the textbook.. Interactive Graphs that help students see the relevance of the subject matter by providing visual displays of real data forstudents to manipulate. All graphs are accompanied by assignable assessment questions and feedback for students.To learn more, visit mheducation.co.uk/connect

Social psychology has a profound influence on our everyday lives; from our shopping habits to our interactions at a party. It seeks to answer questions that we often think and talk about; questions such as: - What circumstances prompt people to help, or not to help?- What factors influence the ups and downs of our close relationships?- Why do some people behave differently when on their own compared to in a group?- What leads individuals sometimes to hurt, and other times to help one another?- Why are we attracted to certain types of people?- How do some persuade others to do what they want?This new edition of Social Psychology has been revised to introduce a more flexible structure for teaching and studying. It includes up-to-date, international research with an emphasis throughout on its critical evaluation. Applied examples across the chapters help to highlight the relevance, and hence the impact, that the theories and methods of this fascinating subject have upon the social world. Key Features Include: . Research Close-Up: In a brand-new style, this feature matches the layout used in research papers,providing an accessible introduction to journal articles and the methods used by social psychologists.. Focus On: Fully revised, these boxes look at opposing viewpoints, controversial research or alternativeapproaches. This offers a more critical outlook and prompts the questioning of the validity ofpublished research.. Recommended Readings: New to this edition, suggestions for both classic and contemporary literatureare included in each chapter, providing a springboard for further study of the topics.. With chapter contributions from Dr Juliet Wakefield.Connect Psychology is McGraw-Hill's digital learning and teaching environment. Students - You get easy online access to homework, tests and quizzes designed by your instructor. You receive immediate feedback on how you're doing, making it the perfect platform to test your knowledge. Lecturers - Connect gives you the power to create auto-graded assignments, tests and quizzes online. The detailed visual reporting allows you to easily monitor your students' progress. In addition, you can access key support materials for your teaching, including a testbank, seminar materials and lecture support. Professor David N. Myers is the John Dirk Werkman Professor of Psychology at Hope College where he has taught for the past 30 years. David Myers' love of teaching psychology has been rewarded by students on many occasions with numerous "Outstanding Professor" awards. An award-winning researcher, Professor Myers received the Gordon Allport Prize from Division 9 of the American Psychological Association for his work on group polarization. His scientific articles have appeared in more than two dozen journals, including Science, American Scientist, Psychological Bulletin, and Psychological Science. He has served his discipline as consulting editor to the Journal of Experimental Social Psychology and the Journal of Personality and Social Psychology.Dr Jackie Abell is a Reader in Social Psychology with the Research Centre for Agroecology, Water and Resilience, based at Coventry University, UK. Her current areas of research interest include the application of social psychology to wildlife conservation and environmental issues to facilitate resilience and sustainable development, place attachment and identity, social cohesion and inclusion.Professor Fabio Sani holds a Chair in Social and Health Psychology at the University of Dundee. His general research interest concerns the mental and physical health implications of gro

The seventh edition of The Economics of European Integration provides students with an accessible presentation of the facts, theories and controversies that are driving rapid change at the heart of Europe. This new edition covers crucial updates on the impact of Brexit and Covid-19 and offers an expert analysis of the contemporary status of integration within the European Union.Key Features and Updates.Wide range of learning features including boxed examples and illustrations, end of chapter summaries, self-assessment questions and essay questions..Fully updated to include new discussions and examples such as the new budget which has significant implications on European bonds, immigration, and climate change..Two new chapters highlighting the impact of both Brexit and Covid-19 on the EU..An Online Learning Centre with Lecture Outlines, PowerPoint Presentations, and an Image Library.Richard Baldwin is Professor of International Economics at the Graduate Institute, Geneva, having been a visiting professor at Oxford and MIT. He is Editor-in-Chief and founder of VoxEU.org since 2007 and he advises governments around the world on globalisation and integration issues having served in the Bush (Sr) White House in 1990-91. Charles Wyplosz is Professor Emeritus of International Economics at the Graduate Institute in Geneva where he also served as Director of the International Centre for Money and Banking Studies. He is a Fellow of CEPR and of the European Economic Association, as well as a Founding Managing Editor of the Economic Policy journal.

Now in its fourth edition, Fundamentals of Corporate Finance continues to use its engaging, accessible narrative to give students an introductory overview of the key concepts in modern corporate finance, and the strategies used by firms in this continually changing field. The author uses years of expertise to guide readers through a framework of corporate finance, providing readers with a solid foundation of knowledge. With integrated theories and real-world European examples, the new edition presents the fundamentals of corporate finance in a clear and captivating way.Key Features. New Sustainability in Finance boxes provide awareness on how sustainability and corporate finance are interconnected in every-day life.. Example boxes in every chapter provide real and hypothetical examples, illustrating theoretical concepts such as calculating returns, bond yields and equity.. Real World Insight boxes on prominent topics like mortgages, investing and price models illustrate how corporate finance theories and concepts have been applied to business and decisions.. Up-to-date content reflecting the latest developments in the field, including the growth of ethics and sustainability, the emergence of cryptocurrencies and financial technology, and the impact of Brexit on corporate finance practice.. Coverage of the Covid-19 pandemic and how this has and will impact the field of corporate finance in the future.. Material aligns with external syllabi from professional bodies including ACCA, CIMA and ICAEW.

Societies have always depended upon humanity's ability to correctly perceive situations and determine suitable subsequent actions. Since this requires us to accurately deal with information, it is important to understand not only how we (mostly) do this, but also how errors may arise. This is the focus of the new, second edition of Cognitive Psychology, one of the most dynamic areas in its field. Accessible yet comprehensive, this text aims to overcome the gap that arises between real life and laboratory studies, by providing an appropriate balance of research versus application.Key Features:. A new structure to better reflect the content and align with teaching. A brand-new standalone chapter on Consciousness. Fully updated pedagogy, including When Things Go Wrong and Research Close Up. Practical Application boxes to highlight the real-world implications of discoveries. Discussion Questions at the end of every chapter to encourage reflection and critical thinking. New chapter links to demonstrate topic connections and signpost readers. A retained emphasis on the critical evaluation of researchCognitive Psychology is available with McGraw Hill's Connect®, the powerful online learning platform which features our award-winning adaptive reading experience, as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit our website.

Economics for Business now in its 6th edition remains an essential introduction to economics for business students. It provides an accessible guide to the practical uses of economics and covers topics on the global economy, GDP growth as a policy, the rise of populism and Brexit.Key features:.Draws on a wealth of contemporary examples to bring economic topics to lifeoFully updated case studies cover contemporary topics such as banking in the UAE, Amazon's acquisition of Whole Foods, the Disney-Comcast acquisition and the proposed ASDA-Sainsbury merger..Key economic theories explained within the context of modern businessoUpdated Business applications on issues such as mergers and acquisitions, hedging and membership of the eurozone that connects economic theories to contemporary business life..Equips students with a practical toolkit of economics skills for businessoTargeted chapter exercises include concept questions, calculations and graphing practice..Connect® resources such as algorithmic and static questions, application-based activities, graphing tutorials, maths preparedness exercises and a Testbank.Available with McGraw-Hill Education's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect

The fully updated, second edition of Management Control Systems supports students to develop an investigative approach to implementing planning and control systems for strategic success. With strong links between theory and modern real-world practices, the new edition reflects developments in global management and business, plus contemporary design and use of management control systems. Students have access to a wealth of diverse analytical cases, balanced with current content and international examples.Key features of this new edition include:.Fully revised to incorporate current methods in management control .New chapters on Managers, Human behaviour and Organizations, Risk Management and The controllers - past, present, future..New coverage of topics such as Risk management, Sustainability, Globalisation and Ethics."..New end-of-chapter and additional cases that cover chapter topics and provide questions and discussion topics for students to put their knowledge to practice. .Full coverage of current management control systems roles and responsibilities, including controllers, BU-controllers and the CFO.Learning Objectives at the beginning of each chapter provide a structure for students to progress their knowledge from..Now available with Connect®, including access to a Testbank and 10 case studies that are assignable and autogradable.Available with McGraw Hill Education's Connect®, the well-established online learning platform, which features resources to help faculty and institutions improve student outcomes and course delivery efficiency. Are you a student? Gain easy online access to homework, tests and quizzes with immediate feedback on your progress as well as access to practice materials.Are you an instructor? You can create auto-graded assignments, tests and quizzes. Detailed visual reporting allows you to easily monitor student progress. Explore the updated instructor resources that include an instructor's manual, solutions manual, PowerPoints, glossary and appendices. Frank G.H. Hartmann is a Professor of Accounting at the Nijmegen School of Management, Radboud University. Kalle Kraus is Professor in Accounting at the Stockholm School of Economics.Göran Nilsson is a Senior Lecturer in Management Control at Uppsala University.Robert N. Anthony was the Ross Graham Walker Professor Emeritus of Management Control at Harvard Business School. Vijay Govindarajan is the Coxe Distinguished Professor at Dartmouth's Tuck School of Business and a New York Times and Wall Street Journal Best Selling author.

Economics is all around us. It influences our daily lives, our society, political decisions, environmentalconcerns and the future we leave for our children. The twelfth edition of Economics by David Begg andGianluigi Vernasca is a focused toolkit for studying economics. It enables the reader to understand howeconomics underpins the world we live in, by presenting the economic theory in a clear and accessibleway and applying it to real world situations.>This new edition has been revised and updated to include the latest topics and issues, such as the roleof information and the digital economy, immigration, and globalization. This material, combined with arich array of pedagogical features, encourages students to understand not only our economic past andpresent, but also our changing world and the way in which economics can make sense of it.>Key Features:New chapters on "Globalization, National Sovereignty and the World Economy" and "Governingthe Market";Fully updated chapters, including new and expanded material on behavioural economics andgame theory;A range of pedagogical features, including topical case studies, boxes on economic conceptsand activity applications, which show the relevance and application of the material;A flexible learning approach allows the reader to learn at their own pace, with end of chapterquestions graded by difficulty and optional math boxes for the technically-minded;Clean and contemporary design for ease of reading and study;Connect® resources such as application-based activities, interactive graphs, algorithmicquestions and graphing and maths tutorials.>Available with McGraw-Hill Education's Connect®, the well-established online learning platform, whichfeatures our award-winning adaptive reading experience as well as resources to help faculty andinstitutions improve student outcomes and course delivery efficiency.>To learn more, visit mheducation.co.uk/connect>

Personality makes us who we are and influences every aspect of our lives - from how we interact withothers, to how we respond in stressful situations. Personality Psychology uses a unique organizationalframework to explore the six key domains of knowledge about personality - Dispositional, Biological,Intrapsychic, Cognitive/Experiential, Social/Cultural and Adjustment. This third edition focuses on the scientificbasis of current understanding, highlighting contemporary research while also covering classic viewpoints.>Key features:>. Updated chapter on Culture and Personality with an expanded review of international research. Extensively revised chapter on Personality Disorders, covering the DSM-5 and its hybrid model. New and refreshed pedagogy including 'Application boxes', which examine how personalitytheories and research are used in real-world situations. 'A Closer Look' sections, which explore core topics and influential studies to enhance students'understanding. New and updated Exercises to encourage critical reflection and the application of theory topersonal experience. A fully revised chapter on Psychoanalytic Approaches to Personality, including historicalperspectives and extended coverage of Object Relations Theory and Ego Psychology>Connect® Psychology is McGraw Hill's digital learning and teaching environment.>Students - You get easy online access to homework, tests and quizzes designed by your instructor.You get immediate feedback on how you're doing, making it the perfect platform to test your knowledge.>Lecturers - Connect® gives you the power to create auto-graded assignments, tests and quizzes online.The detailed visual reporting allows you to easily monitor your students' progress. In addition, you canaccess key support materials for your teaching, including a testbank and lecture support.>Randy Larsen is the William R. Stuckenberg Professor of Human Values and Moral Development at WashingtonUniversity in St. Louis. His recent classes include personality psychology and ethics for scientists.>David Buss is Professor of Psychology and Chair of the Individual Differences and EvolutionaryPsychology (IDEP) programme at the University of Texas at Austin.>Andreas Wismeijer lectures in personality psychology and a multitude of other courses at Tilburg University andNyenrode Business University. He is a prolific writer of articles on psychology.>John Song is the interim Head of the School of Applied Social Sciences at De Montfort University, where he has alsotaught personality, individual differences and research methods as an Associate Professor.>Stéphanie van den Berg is Associate Professor at the University of Twente where she teaches statistics, data scienceand psychometrics to students in the behavioural sciences.>Bertus Jeronimus teaches courses on personality and individual differences, as well as lifespan development andsocialization, at Groningen University. He is Assistant Professor in the Faculty of Behavioural and Social Sciences.

This sixth edition of Organisational Behaviour provides a thorough introduction to the field for students and aspiring practitioners alike. Comprehensively revised to reflect the most recent developments, this text also retains its strong research foundations. Balancing a psychological approach with social perspectives, covering the effects of personality, emotions, values and group dynamics on an organisation, this book also has a strong business focus emphasising the role of an organisation’s leaders, structure and politics on its overall behaviour.Key features:New end of chapter case studies for each chapter with relevant examples from across the globe, featuring companies such as United Airlines, Zara and HP, covering the chapter’s main topics, applying the key theories and emphasising what has been learnt.New chapter on organisational architecture combining and refining two previous chapters on organisational structure and organisational design.New IRL logos to highlight sections that can be seen and applied directly to real life situations.OB in Practice mini cases throughout the chapters have been revised and updated to provide concise international examples, enabling the reader to apply theories learnt into practice.Re-organised chapter structure to ensure greater synergy between chapters and improved flow of knowledge throughout the text.Available for the first time with Connect, our highly reliable, easy-to-use digital teaching and learning solution that embeds learning science and award-winning adaptive tools to improve student results.Also with access to SmartBook®, our adaptive reading, study and practice environment specific to the book’s content.

The fourth European edition of Microeconomics and Behaviour builds on its core analytical foundations, and embeds them in accessible and engaging real-world examples to demonstrate the relationship between economic thinking and analysis and human behaviour.By blending theory with practical application, students are encouraged to think like economists and critically assess the technical tools of microeconomics and to find more interesting and innovative ways of applying them and develop a lasting interest in the discipline.Key Features. Fully updated chapters, with new and expanded material on the economics of happiness, halo and decoy effects, price discrimination, the gig economy and self-employment, and partial versus general equilibrium.. Extensive pedagogical features including worked examples, key terms and definitions, in-chapter exercises, chapter summaries, and review questions to enhance understanding and retention. Economic Naturalist examples illustrate how economic principles can explain everyday experiences and observations .New examples include: "Why does an efficient health service not do everything to keep people alive?", "Why did Taylor Swift fans not sell their tickets for The Eras Tour?" and "Why do most cryptocurrencies fail within a few years?"Connect® ResourcesAvailable on McGraw Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect Key Connect® features for this edition include:. Economic Application Based Activities that provide students with valuable practice, using problem solving skills to apply their knowledge to realistic scenarios. Students' progress from understanding basic concepts to using their knowledge to analyse complex scenarios and solve problems.. Economic Naturalist graphing questions which have been developed to complement this key pedagogical feature from the textbook.. Interactive Graphs that help students see the relevance of the subject matter by providing visual displays of real data for students to manipulate. All graphs are accompanied by assignable assessment questions and feedback for students.Edward J. Cartwright is a Professor of Economics at De Montfort University in the UK. He is also Director of the Institute for Applied Economics and Social Value. One of his passions is the use of interactive classroom experiments in economics teaching. His research has focused primarily on cooperation and coordination in economic and social behaviour.Robert H. Frank is the Henrietta Johnson Louis Professor of Management and Professor of Economics at the Johnson Graduate School of Management at Cornell University, USA. He is also a Distinguished Senior fellow at Demos, USA. For more than a decade his 'Economic View' column appeared monthly in the New York Times. His research has focused on rivalry and cooperation in economic and social behaviour.This European edition is originally based on the Microeconomics and Behavior text by Robert Frank.

Management Accounting is a market-leading textbook that offers comprehensive coverage of cost and management accounting, understanding information for decision making, planning and controlling budgets and reporting, and understanding performance management in a strategic context. The much anticipated seventh edition places special emphasis on employability skills, and spotlights latest environmental, social and governance considerations. The book offers a balanced discussion of management accounting theory and practice and has been tailored specifically to courses across the UK and Europe. Retaining its student-friendly writing style and practical approach, it is the ideal text for students studying management accounting, from introductory through to advanced levels. Key Features:.Clear, user-friendly style.Focus on Practice boxes in every chapter illustrate precisely how management accounting theory affects companies, using examples from well-known companies and industry sectors..Management Accounting in Action dialogues demonstrate topical issues in real world scenarios. .Chapter links throughout provide quick cross-referencing to show the connections between topics..Review Questions designed to test you on material learned in a more formal style.New to this Edition:.Brand new Focus on Practice boxes based on the CGMA Competency Framework to showcase the variety of job roles within the field of accountancy, and to highlight key skills they may require..Updated discussions and new sections on sustainability and corporate social responsibility, big data and data analytics, risk management post COVID-19, and graphing skills..Fully updated questions, exercises, problems, and cases are categorized by level of difficulty to offer progressive learning for students. .Applying Excel Exercises have been expanded to further support student Excel skillsAvailable on McGraw Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect

The fifth European edition of Corporate Finance takes an applied approach to cover all the latest research and topic areas important to students taking Finance courses. The new edition provides an international perspective on all areas of corporate finance and has been updated to include discussion on current trends such as the integrated nature of global supply chains, financial risk management, and key regulatory changes impacting the sector. It addresses the impact that FinTech, the climate and geopolitics are having on the development of corporate finance, considers the questions brought about by the global corona virus pandemic, and looks to the future of the industry. Understanding and Application.Clear, user-friendly style.Example boxes in every chapter provide hypothetical examples to illustrate theoretical concepts such as cash flow timing, dividend smoothing and differential growth..Real World Insight boxes use companies like Apple, Volkswagen and Adidas to show how they have applied corporate finance theories and concepts to their business decisions..Chapter links throughout provide quick cross-referencing to show the connections between topics.Practice and Proficiency.Mini and Practical cases present scenarios and questions to practice application and learning. .Questions and Problems in each chapter, categorised by topic and level of difficulty, allow for rigorous testing of the chapter content..Numbered maths equations and key notation boxes listing the variables and acronyms that will be encountered in each chapter, designed to encourage mastery of Maths..Exam Questions designed to take 45 minutes and test you on material learned in a more formal exam style..Connect® resources include algorithmic questions designed to ensure equations and calculations are not learned by rote but by thorough understanding and practice. New to This Edition.Sustainability in Action boxes draw on issues relating to the environment, society, the economy and climate change to show how corporate finance is so important to the resolution of sustainability challenges. .Updated discussions and new sections on sustainable value added, green bonds, dividend policy and share repurchases, Islamic Financing, intangible valuation, and the differential value method.Available on McGraw Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.co.uk/connect David Hillier is Associate Principal and Executive Dean of the University of Strathclyde Business School. A Professor of Finance, David was recognized as being in the top 3 per cent of the most prolific finance researchers in the world over the past 50 years (Heck and Cooley, 2009) and appears regularly in the media as a business commentator. His YouTube channel of finance lectures (professordavidhillier) has attracted nearly half a million views worldwide.This European edition is originally based on the Corporate Finance text by Stephen A. Ross, Randolph W. Westerfield, Jeffrey F. Jaffe, and Bradford D. Jordan.

The 10th edition of Introduction to Financial Accounting provides comprehensive coverage of all the fundamental accounting techniques and practices required by the IFRS, IAS and the Conceptual Framework for Financial Reporting. The authors bring the subject to life with stimulating discussions that encourage strategic thinking about the influence that accounting has on economic decision-making and its impact on society. This new edition embraces a contemporary approach whilst retaining its renowned concise and student-friendly chapters. Packed with real-world examples, practical content, worked examples and exercises, this essential resource keeps students engaged while enhancing their understanding of complex accounting theory. Key features include: oCoverage of the latest developments in International Accounting Standards (IAS), International Financial Reporting Standards (IFRS) and the Conceptual Framework for Financial Reporting. oA new chapter on Public Accountability giving background on who accountants should prepare accounts for and what should be included. oNew accounting insights to provide practical examples of how issues are handled in real-world scenarios. oNew contemporary issues in accounting to make students aware of the emerging issues and innovations that contemporary accountants must consider. oUpdated real world examples highlighting European and International accounting scenarios, demonstrating the tangible impact of accounting theory. oLearning activities, worked examples and end-of-chapter assessment material that offer students opportunities to practice key concepts and techniques. Anne Marie Ward is a Professor of Accounting in the Department of Accounting, Finance and Economics at Ulster University. She is also a qualified Chartered Accountant and previously taught professional courses for Chartered Accountants Ireland for 15 years. Andrew Thomas is former Senior Lecturer in Accounting and Finance at the University of Birmingham. Mike Farrell is a Lecturer in Accounting at University College Cork. He is a Fellow of Chartered Accountants Ireland and possesses a number of years industry and practice experience.

Boiled-down essentials of the top-selling Schaum's Outline series for the student with limited time What could be better than the bestselling Schaum's Outline series? For students looking for a quick nuts-and-bolts overview, it would have to be Schaum's Easy Outline series. Every book in this series is a pared-down, simplified, and tightly focused version of its predecessor. With an emphasis on clarity and brevity, each new title features a streamlined and updated format and the absolute essence of the subject, presented in a concise and readily understandable form. Graphic elements such as sidebars, reader-alert icons, and boxed highlights stress selected points from the text, illuminate keys to learning, and give students quick pointers to the essentials. Designed to appeal to underprepared students and readers turned off by dense text Cartoons, sidebars, icons, and other graphic pointers get the material across fast Concise text focuses on the essence of the subject Delivers expert help from teachers who are authorities in their fields Perfect for last-minute test preparation So small and light that they fit in a backpack!

A companion workbook for Martin Pring's best-selling Technical Analysis Explained. With questions that correspond to chapters and sections throughout the book, this study guide features: charts and graphs; full text answers; fill-in-the-blank, multiple choice, and matching question formats.

This book is a one stop guide to all your research methods needs. It is tailored specifically towards business and management courses, and central to this edition is the balanced coverage of qualitative and quantitative methods to clearly and concisely lead students through the research process, whatever their project may be. Now in its much anticipated fifth edition, Business Research Methods has been revised and updated to reflect all the latest trends in research methodology. The integration of statistical issues, as well as coverage of web-based surveys, qualitative interviews, big data, and content analysis of social media, aims to support the current student experience.A Running Case Study charts the progression of two student research projects - one qualitative and one quantitative - and shows how the content of each chapter can be used to develop their projects. Thought provoking questions are included to help students consider the issues and decisions involved, and how these might be applied to their own project.Deeper Insight into Research Methods boxes delve further into particular research issues, offering a detailed description to increase understanding of these areas, whilst Real Life examples put research methods into context, by showing how they have been applied in real world situations.New pedagogy features include: Research in Practice boxes provide an insight into situations and research decisions that students may encounter in real life projects. They contain hints, tips and sometimes questions to help think through a project.Theory Explained highlights key theories and demonstrates how these can be applied in practical research examples.Statistics in Action provides practical alternatives to qualitative research methods and gives examples of how statistical data can be presented, analyzed and interpreted to improve students data insights skills.The Online Learning Centre contains a vast amount of extra resources to support lecturers and student, including power points, instructor manuals, and a question bank. New to this edition are short case studies with teaching notes covering current topics and key theories, and worked examples and videos with associated questions for further practical exercises and real world examples. Boris F. Blumberg is Senior Lecturer and Executive Director of UMIO, the postgraduate unit at the Maastricht University School of Business and Economics, the Netherlands. Boris has supervised hundreds of dissertations and teaches courses in strategic management, entrepreneurship and innovation. His research focuses mainly on entrepreneurship, networks and methodology. Claire MacRae is Senior Lecturer in Public Policy at the Centre for Public Policy, University of Glasgow. Claire has taught courses on research methods for undergraduate, masters and Professional Doctorate students. Her research focuses mainly on policymaking, risk and resilience, and the impact of policy design and implementation on society.

The highly anticipated fourth edition of Exploring Innovation expands on the wide-ranging and varied scope of innovation found in earlier editions. The text explores the diverse and varied forms that innovation can take to demonstrate that the process of innovation is about much more than inventing and managing new products. Written in an accessible style, Exploring Innovation encourages students to delve into a range of recent developments in innovation including frugal and social innovation. Extensive use of case studies provides plenty of practical examples that bring key concepts to life. The new edition features:.Two brand new chapters on Frugal Innovation - doing more with less, and Social Innovation - meeting social needs.Coverage of recent developments in green innovation with four new mini-cases covering sustainability issues such as the circular economy and community energy.A new focus on the application of innovation .12 new case studies including: Eco Wave Power, Brompton Folding Bicycle, Doc Martens, Evolution of the EV, Northvolt and Grameen Bank, along with many new mini-cases throughoutDavid Smith is Emeritus Professor of Innovation Management at Nottingham Business School, Nottingham Trent University.

The global pandemic restrictions, climate change, geopolitical tensions, and new artificial technologies have fundamentally impacted international financial markets and corporate strategy. Traditional finance theories have been questioned and their application to corporate decision-making has come under scrutiny like never before.The third edition of Financial Markets and Corporate Strategy provides students with comprehensive and engaging discussions on the strategic challenges facing companies and their financial decisions. Brought to life by real-world examples, international cases and insights from recent research, it guides students through the challenges of studying and practising finance from both an academic and practical viewpoint.Key Features:· Fully updated research of the most important topics, data and examples in every chapter.· Coverage of the impact of climate change, Brexit, the economic growth of China, and new financial technologies· A stronger emphasis on sustainability, ethics, and corporate governance.· Updates on accounting standards, bankruptcy laws, tax rules and tax systems.David Hillier is Professor of Finance, Executive Dean of Strathclyde Business School, and Associate Principal of the University of Strathclyde.Mark Grinblatt is the J. Clayburn LaForce Professor of Finance at the UCLA Anderson School of ManagementSheridan Titman is Professor of Finance at the McCombs School of Business.

Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in today's world deal with questions around sustainability, climate change and planned product obsolescence? In its 7th edition, Foundations of Marketing aims to answer these pressing questions. This leading textbook is packed with contemporary examples and case studies that highlight the real-world applications of marketing concepts. Discover: . The growing importance of social marketing. How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels. The role of brand communities, peer-to-peer marketing and social influencers. Both a Managerial and Consumer approach to marketingKey features: . Marketing Spotlights highlight the marketing innovations of brands such as Zoom, Rent the Runway, John Lewis and Patagonia.. Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Denmark, The Netherlands and internationally. . Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices.. End of Chapter Case Studies covering Starbucks, Patek Philipe, Spotify and Depop provides students with an in-depth analysis of companies' marketing strategies. Each case study has dedicated questions to encourage critical thinking. . Connect® resources such as updated Testbank and Quiz questions, Application Based Activities and assignable Case Studies with associated multiple-choice questions. John Fahy is Professor of Marketing at the University of Limerick, IrelandDavid Jobber is Professor of Marketing at the University of Bradford School of Management, UK

In its 5th edition International Marketing guides students to understand the importance of international marketing for companies of every size and how going international can enhance value and growth. It provides a solid understanding of the key principles and practices of international marketing. The text has been thoroughly updated to reflect the most recent developments in the current business environment and encourages students to critically engage with the content within the context of modern life.Key Features:- A new chapter dedicated to Digital and Social Media Marketing- Fully updated pedagogy, including 'Going International' vignettes and End of Chapter questions- Brand new examples and case studies from global and innovative companies including Red Bull, Gillette and Audi- Now includes Interactive activities, Testbank questions and Quizzes available on Connect®International Marketing is available with McGraw Hill's Connect®, the online learning platform that features resources to help faculty and institutions improve student outcomes and course delivery efficiency. "International Marketing continues to be an essential subject in any business or management degree. Ghauri and Cateora's book, now in its fifth edition, provides a most up-to-date and authentic evolution of the subject." George S. Yip, Emeritus Professor of Marketing and Strategy, Imperial College Business School.Professor Pervez Ghauri teaches International Business at Birmingham Business School. He is Founding Editor for International Business Review (IBR) and Consulting Editor for Journal of International Business Studies (JIBS).Philip R. Cateora is Professor Emeritus at the University of Colorado. His teaching spanned a range of courses in marketing and international business from fundamentals through to doctoral level.

Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success.In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research, and using up-to-date and topical examples, the book focuses on the development of customer relationships through service, outlining the core concepts and theories in services marketing today.New and updated material in this new edition includes:. New content related to human resource strategies, including coverage of the role of robots and chatbots for delivering customer-focused services.. New coverage on listening to customers through research, big data, netnography and monitoring user-generated content.. Increased technology, social media and digital coverage throughout the text, including the delivery of services using mobile and digital platforms, as well as through the Internet of Things.. Brand new examples and case studies added from global and innovative companies including Turkish Airlines, Volvo, EasyJet and McDonalds.Available with McGraw-Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency.

Good operations management is not only crucial to success in business, but critical to our survival. Now in its second edition, Operations Management retains its engaging writing style and balanced approach of quantitative and qualitative material. With integrated theories and real-world examples, this new edition presents increasingly important principles, applicable to both service and manufacturing contexts, in a clear and captivating way. Containing everything necessary to understand this fascinating and everevolving field, this textbook will soon become indispensable.Key Features:. A new structure to refocus the book and align with teaching. Fully updated pedagogy, including Worked Examples, Critical Perspectives and Contemporary Thinking. New interviews with leading operations managers, highlighting the different roles available and preparing students foremployment in the field. A strong global focus through over 70 new or revised cases, including companies such as Amazon, FIFA World Cup, IBM, LEGO, Nike, Sony and many more. Up-to-date coverage of contemporary topics, such as the 4Vs, blockchain, Big Data, the Internet of Things and disruptive services in the supply chain. Revised end-of-chapter content to test comprehension, including Review Questions, Discussion Questions and Problems. Continued links to and emphasis on Globalization, Business Integration and Corporate Social Responsibility (CSR)Operations Management is available with McGraw Hill's Connect®, the online learning platform which features resources to help faculty and institutions improve student outcomes and course delivery efficiency.

The fourth edition of Corporate Finance takes an applied approach to cover all the latest research and topic areas important to students taking Finance courses. The new edition provides an international perspective on all areas of corporate finance and has been updated to include discussion on current trends such as the rise of populism and trade barriers on international finance, the advent of Financial Technology, and key regulatory changes impacting the sector. Understanding and Application.Clear, user-friendly style.Example boxes in every chapter provide hypothetical examples to illustrate theoretical concepts such as cash flow timing, dividend smoothing and differential growth..Real World Insight boxes use real companies like Siemens, Avast and Adidas to show how they have applied corporate finance theories and concepts to their businesses and business decisions..Chapter links in the margin provide quick cross-referencing to show students the connections between topics.Practice and Proficiency.Mini and Practical cases present scenarios and questions to practice applying what you have learnt. .Rigorous testing: between 30 and 40 Questions and Problems per chapter are categorised by topic and level of difficulty..Numbered maths equations and key notation boxes listing the variables and acronyms that will be encountered in each chapter, designed to encourage mastery of Maths..Exam Questions designed to take 45 minutes and test you on material learned in a more formal exam style..Connect® resources include algorithmic questions designed to ensure equations and calculations are not learned by rote but by thorough understanding and practice New to This Edition.Updated discussions on peer-to-peer trading, cash flow forecasting methods, import/export partners and additional investment appraisal methods.Updated chapters on corporate governance to reflect global changes, efficient markets and mergers and acquisition to reflect new research, financial distress to reflect new data with discussion on trends and insolvencies and fully updated chapter on Leasing to reflect new IFRS standards.New section on Modified Internal Rate of Return and Margin of Safety in Investment Appraisal, Net Asset Value, Islamic Financing, and alternatives to CAPM to reflect research developments. NEW: This edition has now been updated with 8 new videos that covers a worked example from the text and each video has associated concept check questions. The videos are now available on Connect® and cover:. Chapter 1 & 2: Introduction to Finance and Corporate Governance . Chapter 5: Long-Term Financing. Chapter 6: Investment Appraisal. Chapter 9 & 10: Risk and Return. Chapter 15 and 16: Equity and Debt Valuation . Chapter 20: Advanced Capital Budgeting. Chapter 21: Dividends. Chapter 22: OptionsDavid Hillier is Associate Principal and Executive Dean of the University of Strathclyde Business School. A Professor of Finance, David was recognized as being in the top 3 per cent of the most prolific finance researchers in the world over the past 50 years (Heck and Cooley, 2009) and appears regularly in the media as a business commentator.

Get Ahead in Your New Job: How to make an impact in the first 100 days is a must-have practical guide to help you establish yourself quickly and effectively in a new role, whatever your level in an organisation. In the first 100 days of a new job you have a unique opportunity to shape your work reputation and re-position your career. Your ability to read performance expectations, management culture and how quickly you need to climb the learning curve makes a difference to your career future.Drawing on his work as one of the UK’s best-known career strategists, John Lees shows you how to hit the ground running and avoid classic mistakes. • Negotiate your new role like a pro, gaining clarity about job content and employer expectations.• Identify the key mistakes new starters make in reputation management and performance.• Understand how your initial impact shapes your long-term career prospects.• Learn how to manage key relationships with decision makers.• Anticipate career traps and learn how to avoid or manage them.• Learn how to ‘map’ your new organisation to identify key resources, trends and people.• Develop strategies for building on your first 100 days as part of your long-term career planning.By the end of this book, you will be better equipped to make an impact in your new job, build key relationships and add significantly to your CV.