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  • - A Message-Centered Approach
    af Robert Littlefield, Timothy L. Sellnow, Matthew W. Seeger & mfl.
    666,95 - 1.029,95 kr.

    Written for those charged with delivering risk messages to the public, this book constructs a communication-based approach to the subject. It establishes a message-centered focus and uses a best-practice approach as a grounded theory for process improvement.