Bøger af R.L. Crum

Rather, decision makers are having to be more cognizant of the many sources of uncertainty that could have serious impacts on the continued prosperity of the firm, as well as of actions that can be taken so that the company can thrive in spite of these greater uncertainties.

Since the two academic disciplines of "management" and "finance" have much insight to offer each other, this book represents an effort to link the strategic management area to a theoretically sound and usable financial e- xv xvi PREFACE nomic foundation.