Bøger af O. L. Houston

Today many salespeople fail to achieve to their full potential because they don't understand the huge significance psychology plays in any major purchase. "Selling at the Next Level" addresses this subject with a revolutionarily simple approach to selling and sales training that shows even the novice salesperson how to master the techniques of the top sales producers using time tested principles, paradigms, and strategies that have application in any industry and in every selling situation. This is selling from another dimension; the inner psychological dimension. It is selling from the inside out and it requires the customer to take a more active role in the sales/purchasing process thereby creating greater acceptance, value, and buy-in for a "right now" purchase to be made if at all possible. The reader will find a different and vastly more comfortable way of qualifying, presenting, and organizing the sale into the mind, heart and the subconscious of the customer.