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  • - Prospects and Obstacles
    af Jeffrey Gil
    812,95 kr.

    He then articulates three possible future scenarios: English remaining a dominant global language, English and Chinese both being global languages, and Chinese becoming a global language instead of English.

  • - The Confucius Institute Project
    af Jeffrey Gil
    1.358,95 kr.

    This book evaluates China's attempts to exert soft power through the Confucius Institutes and other language-related activities. Although these have enhanced Chinese language learning and teaching, they have not necessarily improved China's standing on the global stage. The author examines the reasons for this and its implications.