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  • af George Lakoff & Mark Johnson
    328,95 kr.

    Denne bog vil få læseren til at tænke over sproget på en helt ny måde. For metaforer er ikke forbeholdt poesien eller retorikken, hævder Lakoff og Johnson, de er en del af hverdagens sprog, og de påvirker måden vi tænker, opfatter og handler på. Tag den begrebsmæssige metafor DISKUSSION ER KRIG. Vi siger: ”Jeg slog hårdt ned på alle svage punkter i hans oplæg”, ”Hendes kritik ramte plet”, ”Han skød min teori i sænk”. Men som forfatterne skriver, ”Det er vigtigt at forstå, at vi ikke bare taler om diskussioner vha. udtryk, der har med krig at gøre. Vi kan faktisk vinde eller tabe diskussioner. Vi betragter den person vi diskuterer med, som vores modstander. Vi angriber hans holdninger, og vi forsvarer vores egne ... I den forstand er metaforen DISKUSSION ER KRIG en vi lever med i vores kultur; den strukturerer de handlinger vi udfører, når vi diskuterer.” Lakoff og Johnson hævder dermed, at metaforen er selve grundlaget for vores måde at opfatte verden på. []Hverdagens metaforer[] er fra 1980, men er allerede blevet en sprogvidenskabelig klassiker. Bogen, der nu for første gang foreligger på dansk, er et vigtigt bidrag til hvad der i dag anses for at være den mest produktive metaforteori. George Lakoff er professor i lingvistik ved University of California i Berkeley og forfatter til []Women, Fire, and Dangerous Things[]. Mark Johnson er professor i filosofi ved University of Oregon og forfatter til []The Body in the Mind[]. Sammen har de desuden skrevet []Philosophy in the Flesh[].Oversat fra amerikansk efter []Metaphors We Live By[] af Ulrik Hvilshøj og Hanne Salomonsen.

  • - Know Your Values and Frame the Debate
    af George Lakoff
    143,95 kr.

    Completely revised and updated 10th anniversary edition delving into the issues that will dominate the American midterm elections in 2014.

  • af George Lakoff
    258,95 kr.

    George Lakoff and Mark Johnson suggest that basic metaphors used in everyday speech not only affect the way we communicate ideas, but actually structure our perceptions and understandings from the beginning.

  • af George Lakoff
    370,95 kr.

    Three major findings of cognitive science cast doubt on the past 2,500 years of Western philosophy. Lakoff and Johnson propose to rebuild philosophy from the ground up, starting from clearly known facts about the mind.

  • - What Categories Reveal about the Mind
    af George Lakoff
    273,95 kr.

    This book presents some of the most stimulating ideas on mind and meaning I have ever read. It is a book that has far-reaching consequences and is sure to rattle the foundations of thinking and research in the cognitive sciences.

  • af George Lakoff
    163,95 kr.

    “The essential handbook for thinking and talking Democratic—must reading not only for every Democrat but for every responsible citizen” (Robert B. Reich, former Secretary of Labor and author of Beyond Outrage).“The essential handbook for thinking and talking Democratic—must reading not only for every Democrat but for every responsible citizen” (Robert B. Reich, former Secretary of Labor and author of Beyond Outrage). Voters cast their ballots for what they believe is right, for the things that make moral sense. Yet Democrats have too often failed to use language linking their moral values with their policies. The Little Blue Book demonstrates how to make that connection clearly and forcefully, with hands-on advice for discussing the most pressing issues of our time: the economy, health care, women’s issues, energy and environmental policy, education, food policy, and more. Dissecting the ways that extreme conservative positions have permeated political discourse, Lakoff and Wehling show how to fight back on moral grounds and in concrete terms. Revelatory, passionate, and deeply practical, The Little Blue Book will forever alter the way Democrats and progressives think and talk about politics.

  • af George Lakoff
    168,95 kr.

    Two years ago George Lakoff published the bestselling Don't Think of an Elephant! Its account of the conservative monopoly on effective framing touched off a national discussion about political language. It also gave rise to a chorus of pleas for more:* What is the progressive vision of America; * Why progressive values are America's values; * How frames are necessary to serve the truth; * Why sloganeering alone doesn't work; * How progressives trap themselves and how they can escape those traps; and * How political arguments and narratives can be put together to counter the Right. Thinking Points satisfies that call with a bold, concise, and systematic explanation of how conservatives think and use language-and how progressives can fight back . Lakoff and the Rockridge Institute offer a new understanding of the so-called political center and explain why the most effective way to appeal to those who identify themselves as moderates or conservatives is to remain true to progressive values. This book is essential reading for anyone who wants to participate in shaping an America that serves the common good.

  • af George Lakoff
    258,95 kr.

  • - How Liberals and Conservatives Think
    af George Lakoff
    278,95 kr.

    When Moral Politics was first published two decades ago, it redefined how Americans think and talk about politics through the lens of cognitive political psychology. Today, George Lakoff's classic text has become all the more relevant, as liberals and conservatives have come to hold even more vigorously opposed views of the world, with the underlying assumptions of their respective worldviews at the level of basic morality. Even more so than when Lakoff wrote, liberals and conservatives simply have very different, deeply held beliefs about what is right and wrong. Lakoff reveals radically different but remarkably consistent conceptions of morality on both the left and right. Moral worldviews, like most deep ways of understanding the world, are unconscious--part of our "hard-wired" brain circuitry. When confronted with facts that don't fit our moral worldview, our brains work automatically and unconsciously to ignore or reject these facts, and it takes extraordinary openness and awareness of this phenomenon to pay critical attention to the vast number of facts we are presented with each day. For this new edition, Lakoff has added a new preface and afterword, extending his observations to major ideological conflicts since the book's original publication, from the Affordable Care Act to the wars in Iraq and Afghanistan, the recent financial crisis, and the effects of global warming. One might have hoped such massive changes would bring people together, but the reverse has actually happened; the divide between liberals and conservatives has become stronger and more virulent. To have any hope of bringing mutual respect to the current social and political divide, we need to clearly understand the problem and make it part of our contemporary public discourse. Moral Politics offers a much-needed wake-up call to both the left and the right.

  • - How The Embodied Mind Brings Mathematics Into Being
    af George Lakoff
    375,95 kr.

    Renowned linguist George Lakoff pairs with psychologist Rafael Nunez in the first book to provide a serious study of the cognitive science of mathematical ideas.

  • - A Field Guide to Poetic Metaphor
    af George Lakoff
    342,95 kr.