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  • Electronic Commerce af Efraim Turban
    Electronic Commerce
    - A Managerial and Social Networks Perspective
    af Efraim Turban, David King, Jae Kyu Lee, mfl.
    1.271,95 kr.

    Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition.

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  • Electronic Commerce 2018 af Efraim Turban
    Electronic Commerce 2018
    - A Managerial and Social Networks Perspective
    af Efraim Turban, David King, Jae Kyu Lee, mfl.
    1.458,95 - 1.627,95 kr.

    EC is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people.The most important developments in EC since 2014 are the continuous phenomenal growth of social networks, especially Facebook , LinkedIn and Instagram, and the trend toward conducting EC with mobile devices.

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  • Social Commerce af Judy Strauss
    Social Commerce
    - Marketing, Technology and Management
    af Judy Strauss, Efraim Turban & Linda Chiu-Han Lai
    835,95 - 1.029,95 kr.

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  • Introduction to Electronic Commerce and Social Commerce af Efraim Turban
    Introduction to Electronic Commerce and Social Commerce
    af Efraim Turban & Judy Whiteside
    1.047,95 - 1.098,95 kr.

    and a Companion Website that includes EC support technologies as well as online files.The book is organized into 12 chapters grouped into 6 parts. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks.

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