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Bøger af Carl Iver Hovland

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  • - Assimilation and Contrast Effects in Communication and Attitude Change
    af Muzafer Sherif & Carl Iver Hovland
    798,95 kr.

    The results of collaborative research on attitudes and attitude change in terms of basic findings and principles from laboratory studies of judgment in general and of assimilation-contrast effects in particular.

  • af John Dollard, Neal E. Miller, Leonard W. Doob, mfl.
    658,95 - 2.294,95 kr.