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  • - Using Data Mining for Business Advantage
    af Barry Leventhal
    358,95 kr.

    Understand how to apply predictive analytics to better manage a company and its resources more effectively, with this revolutionary book for marketing professionals.

  • - Using Location Analysis for Research and Marketing
    af Barry Leventhal
    548,95 kr.

    Learn how to apply geodemographics in any sector with this practical guide, featuring useful case studies throughout from both users and agencies in the field.