Bøger af Andrei Mincov

FROM FACELESS TO LEGENDARY for Bars, Cafes & Restaurants is a must-read for decision-makers in the restaurant industry. Whether you are just planning to start your first one-location pizzeria or already running a successful network of restaurants, this book is for you if you are in the business of creating wonderful experiences and long-lasting memories by serving food and drinks to your guests. In this book, Andrei Mincov, the bestselling author of The Ultimate Insider's Guide to Intellectual Property, reveals plain-English need-to-know's and actionable tips that will help you build and maintain your competitive advantage by protecting your brand through trademarks, protecting your content through copyright, and protecting your recipes through trade secrets. Simply put, if you want your business to be successful, you must read this book!

FROM FACELESS TO LEGENDARY is a must-read for coaches, mentors, trainers, and consultants. Whether you're just starting out as a coach or already running a successful coaching empire, this book is for you if you are in the business of sharing your knowledge, skills and experience to help people and companies get better at what they do. In this book, Andrei Mincov, the bestselling author of The Ultimate Insider's Guide to Intellectual Property, reveals plain-English need-to-know's and actionable tips that will help you build and maintain your competitive advantage by protecting your brand through trademarks, protecting your content through copyright, and protecting your systems through trade secrets. Simply put, if you want your business to be successful, you must read this book!

DON'T LET YOUR COMPETITOR EAT YOUR LUNCH! DISCOVER HOW SUCCESSFUL BUSINESSES USE INTELLECTUAL PROPERTY TO PROTECT THEIR COMPETITIVE ADVANTAGE! No matter what kind of business you run, no matter how big or small your company or your budget, there are some things you must know about IP. Pretending that you can afford to ignore what intellectual property can do for and to your business won't help you have meaningful conversations with investors, partners, competitors, employees, and lawyers. This book will. THE ULTIMATE INSIDER'S GUIDE TO INTELLECTUAL PROPERTY by Andrei Mincov, an IP Lawyer with almost 20 years of experience, will teach you everything you need to know to use intellectual property to build, grow, and protect your successful business. Read this book and discover: ¿ 10 BIG SECRETS about intellectual property and about law in general that will answer most of your questions and "what ifs" ¿ SPECIFIC PRACTICAL TOOLS to build a meaningful IP strategy for your business ¿ 6 MAGIC WORDS to instantly identify different types of IP and understand how they fit with the general intellectual property framework ¿ A SIMPLE 3-QUESTION TEST to quickly decide if each of your trademarks is worth registering ¿ ACTIONABLE step by step instructions, tips and tricks to protect your assets ¿ CONSOLIDATED CHART of all types of IP that you can use as your reference point ¿ FREE downloadable supplemental materials With The Ultimate Insider's Guide To Intellectual Property, you will avoid the two fundamental mistakes that business owners commonly make: ¿ seeing a lawyer when you don't need to-only to waste thousands of dollars to hear what you already know in a language you don't understand; and ¿ neglecting to see a lawyer until you can no longer be helped and need to be saved-at which point, it is often too late. STOP HIDING YOUR HEAD IN THE SAND! READ THIS BOOK!