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  • Strategic Analysis
    Strategic Analysis
    - Processes and Tools
    af Andrea Beretta Zanoni
    719,95 - 1.914,95 kr.

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  • Accounting for Goodwill af Andrea (University of Verona Beretta Zanoni
    Accounting for Goodwill
    af Italy) Beretta Zanoni & Andrea (University of Verona
    615,95 - 2.708,95 kr.

    Presents an illuminating analysis of Internally Generated Goodwill from a strategic point of view. This title launches the author's strategic analysis from a foundational understanding of Internally Generated Goodwill as determined largely in relationship to intangible resources and competitive differentials.

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