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Amazon Prime

- The World's Leading Subscription Business

af Patricia Wilson
Amazon Prime af Patricia Wilson
Bag om Amazon Prime

AMAZON PRIME THE WORLD'S LEADING SUBSCRIPTION BUSINESS Amazon is the world's leading e-commerce business and Amazon Prime is considered a significant part of Amazon's great success whose primary purpose is to create loyalty between Amazon and its customers. Amazon Prime: The world's leading subscription business is a book about how Amazon with Jeff Bezos as a charismatic, inspiring and risk taking leader has managed to create one of the most successful and inspirational subscription business by changing not only how we purchase, but also why and when we purchase. How can you build your own subscription business or improve the one that you already have? This book takes you on a journey through the corners of Amazon Prime and gives the answers to what others can learn from Amazon. Contents: Overview: Main points and conclusions Introduction: Amazon Prime - the world's most successful subscription business? Behind Prime Behind the success - the 'golden handcuffs'; benefits for subscribers Prime in numbers The development of Prime The long-term strategy behind Prime AmazonFresh and PrimeFresh Conclusion: What can others learn from Amazon? About Subscrybe

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781985565623
  • Indbinding:
  • Paperback
  • Sideantal:
  • 46
  • Udgivet:
  • 15. februar 2018
  • Størrelse:
  • 127x203x3 mm.
  • Vægt:
  • 54 g.
  • 8-11 hverdage.
  • 12. december 2024
På lager
Forlænget returret til d. 31. januar 2025

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- Rabat på køb af fysiske bøger
- 1 valgfrit digitalt ugeblad
- 20 timers lytning og læsning
- Adgang til 70.000+ titler
- Ingen binding

Abonnementet koster 75 kr./md.
Ingen binding og kan opsiges når som helst.

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Beskrivelse af Amazon Prime

AMAZON PRIME THE WORLD'S LEADING SUBSCRIPTION BUSINESS

Amazon is the world's leading e-commerce business and Amazon Prime is considered a significant part of Amazon's great success whose primary purpose is to create loyalty between Amazon and its customers.

Amazon Prime: The world's leading subscription business is a book about how Amazon with Jeff Bezos as a charismatic, inspiring and risk taking leader has managed to create one of the most successful and inspirational subscription business by changing not only how we purchase, but also why and when we purchase.

How can you build your own subscription business or improve the one that you already have? This book takes you on a journey through the corners of Amazon Prime and gives the answers to what others can learn from Amazon.

Contents:

Overview: Main points and conclusions

Introduction: Amazon Prime - the world's most successful subscription business?

Behind Prime

Behind the success - the 'golden handcuffs'; benefits for subscribers

Prime in numbers

The development of Prime

The long-term strategy behind Prime

AmazonFresh and PrimeFresh

Conclusion: What can others learn from Amazon?

About Subscrybe

Brugerbedømmelser af Amazon Prime



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